Webinars

Upcoming Webinars from Dandelion & Partners

Join our expert-led sessions to unlock growth strategies on various platforms like Amazon and Google — proven techniques for businesses ready to scale.

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Amazon DSP UI Guide – New User Introduction and Expert Refresher

October 7, 2025 2:00 pm
ET
Join Amazon Ads for a recorded webinar to learn the basics of how to use Amazon DSP. This walkthrough shall guide you via the user’s interface and features including topics such as: • Account and User Management – how to manage users and role types in the DSP • Campaign set-up with a look at setting up campaigns at the Order, Line Item, and Creative level • Discover Amazon Audiences available including how to build custom audience segments • How to upload creative types including building Responsive eCommerce Ads • Exporting customized reports and how to automate and schedule
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Google GMP Icon

Google’s Approach to AI Media Responsibility

October 8, 2025 10:00 am
ET
This training is focused on how brand safety and suitability principles apply across AI-powered tools and campaign types. It is designed to help participants understand: how AI enables us to deliver on safety and suitability requirements, more nimbly and effectively than ever before, our planned investment in safety, suitability, transparency, and verification roadmaps so customers can better put Google’s AI to work across environments where controls apply and what best practices are
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Google GMP Icon

Maximizing First Party Data Signals in CM360 & SA360

October 9, 2025 9:00 am
ET
Come to this session to learn more about how you can improve the first party data you’re bringing into our Google Marketing Platform products. You’ll walk through the launch of each of the following features including feature demos, value proposition overviews along with Q&A: Conversions with Cart Data in Campaign Manager 360, Data Manager in Search Ads 360 & Campaign Manager 360
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The Power of Creative in CM360: a Deeper Look at CM360’s Creative Roadmap

October 15, 2025 10:00 am
EDT
In 2025 and 2026, Campaign Manager 360 is investing in creative personalization, focusing on providing you with the controls & signals you need to activate and optimize your creative. This session with CM360’s Product team will explain CM360’s vision for creative in 2026, and will go deeper on two key betas: DCO Video and YouTube auction creative sharing workflow
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Q4 Expertise: Boost High Traffic Events – BFCM – Day 1 

October 21, 2025 2:00 pm
ET
Enhance your campaign success during Amazon’s major shopping events like Prime Day with expert insights from Amazon’s Programmatic Solutions Consultants. In this informative session, we will delve into: Day 1: * Key phases and objectives for effective campaign planning * Recommended ad strategies and features, including bidding and delivery focus * Utilising Amazon Marketing Cloud audiences * Supply utilisation recommendations
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Q4 Expertise: Boost High Traffic Events – BFCM – Day 2

October 22, 2025 2:00 pm
ET
Enhance your campaign success during Amazon’s major shopping events like Prime Day with expert insights from Amazon’s Programmatic Solutions Consultants. In this informative session, we will delve into: Day 2: * Round-up of order set-up and campaign management best practices from day 1 * Creative best practices * High Traffic Event ad policies * Client case studies
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